GUND Bears are cuddly and endearing. Choose your very own GUND Bear online. For more than a century, GUND has been creating unique teddy bears and other soft toys recognised the world over for their quality and innovation.

The leading soft toy manufacturer in the U.S., and also the oldest, GUND was founded by German immigrant Adolph Gund in Norwalk, Connecticut in 1898. GUND was one of the first companies to design and produce teddy bears in the early 1900’s.

GUND is known worldwide for its top quality, soft and huggable plush designs. Award-winning GUND products appeal to all ages, from infants up, and are perfect for both play and collecting.